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1.  

   Cost?

   

   Bill, Jul 11th, 2002 @ 2:03pm

   
   

   I think the advantage might be that just because a piece of mail costs .37 for postage doesn't mean that the cost of sending a letter is .37. That is especially true for many businesses who must either employ manual labor or purchase automated systems to print and insert a letter into an envelope. Total cost could run much higher so even if a company saved a couple of cents between their internal costs and the additional cost imposed by the email to snail mail system being offered, it would still make good business sense.

   Of course, that assumes that the service is being offered at a cost that makes it economically attractive and that they actually do a good job processing the requests.

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2.  

   Advantages of Snail Mail

   

   Phibian, Jul 12th, 2002 @ 6:23am

   
   

   Also, some people consider snail mail to be "more serious" than email. If you get dozens of messages of day (which too many people do), it's easy to ignore the odd important document (eg invoices). Most people receive far more email messages than snail mail messages, so the snail mail stands out.
   A more specific example has to do with sending invoices via snail mail. It is often more reliable, not because of delivery issues, but because the recipient doesn't print it and/or forward it to accounts payable right away.

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