Who's Afraid Of AOL-Time Warner

from the weakness-or-strength? dept

The Economist takes a good look at how AOL-Time Warner is doing and suggests the recent lawsuit against Microsoft really is a sign of weakness, and not strength. They then look at the entire company to see what benefits the merger has had on different businesses - and suggest that a lot of the supposed benefits aren't there. The cross-promotional aspect of AOL-Time Warner hasn't really come true. Of course, they do cross promote some things, but they also promote many products from their competitors as well. There are obvious reasons for doing so (people don't just want music from Warner Brothers and probably some anti-trust concerns), but the article points out that some of the rationale for the merger was about these cross promotions.

Leave a Comment..