Gadgets For Women

from the they-are-a-big-market,-after-all dept

Historically, gadget and consumer electronics makers have targeted men with their products. However, they're finally realizing that there are women consumers too. The article explains some of the general differences between how men and women look to buy consumer electronics. However, they don't explain how men should buy gadgets as gifts for women. That's a completely different science, apparently.

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  1.  

    I've got your gadget right here, baby....

    identicon
    Anonymous Coward, Jan 12th, 2002 @ 6:16am

    ...Includes the following features:

    flexable form factor
    world's most efficent data storage technology
    simple user interface
    self portable
    waterproof
    no batteries required
    no harmfull radiation emitted
    works on all frequencies with any service provider
    hypoalegenic
    periodically dispenses a protien snack for your enjoyment

    BTW, womean *are* gadget freaks... they just like gadgets that they can smear on their face (just look in *any* woman's purse).

    reply to this | link to this | view in thread ]

  2.  

    Gadgets For Women

    identicon
    AnyChick, Jan 14th, 2002 @ 10:29am

    A fairly sexist point of view. Sounds like the old "the ladies can pick the color" point of view from the automakers in the '50's. Women read specs just like any (male) consumer does. The writer must be my mother's age (mid-60's) if she doesn't know what a sub-woofer is. She should just ask her daughter for help and stop kidding herself.

    reply to this | link to this | view in thread ]

  3.  

    Re: Gadgets For Women

    icon
    Mike (profile), Jan 14th, 2002 @ 11:05am

    It's true that the article presents a stereotypical point of view, but that doesn't necessarily mean it's not valid in pointing out trends. I doubt that anyone believes that all women are like that - and I doubt that anyone believes that these traits are not age-specific in some way or another.

    reply to this | link to this | view in thread ]


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