Sharper Image Encourages Users To Shop Elsewhere

from the interesting-strategies dept

The Sharper Image is having an interesting promotion: they're encouraging surfers to shop elsewhere. They say that they know that shoppers can't find everything they need at the Sharper Image, so they want to help out. If you do buy stuff through the Sharper Image's links, then you get 5% of that purchase price applied to future purchases at the Sharper Image. Basically, it's as if they signed up for affiliate programs of lots of online retailers, and will give you that money in Sharper Image merchandise. It's actually not a bad idea to encourage some additional shoppers at their own site. Of course, that doesn't mean anyone will actually use it.

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