Reader Comments (rss)

(Flattened / Threaded)

1.  

   No Subject Given

   

   Peter Hickman, Jul 5th, 2001 @ 4:32am

   
   

   The point that the writer seems to have missed is that ads, pop-up, pop-over, banners, skyscrapers or whatever, is not a viable business model. It doesn't work and recasting it in some new technology will not work.
   
   I visit Dilbert.com at least once a day and have never clicked on an ad. If they turned into pop-unders I still wouldn't click on them
   
   Sure you can put as many ads you like on a system but (this is the important part) if no one buys the product the ads have been nothing more than an additional expence for the company that bought them.
   
   Click through is irrelevant, its sales that count!

   [ reply to this | link to this | view in thread ]

2.  

   In Defense Of Pop Under Ads

   

   Dave, Jul 5th, 2001 @ 1:29pm

   
   

   I wouldn't mind them if the pages that used them didn't keep popping them under, I'll visit a page, jump around to other pages within that site, and then close that browser window, and i'll see 1 popunder window, okay no big deal, but then there's another one, apparently in my jumping around, each page i visited popped up a new one, thus leaving me a nice trail of 500 popunder ads.

   [ reply to this | link to this | view in thread ]

Add Your Comment