RSS
In The End Harry Potter Owns eToys
from the it-all-comes-down-to-that dept
It appears that Harry Potter publisher, Scholastic, has won the rights to all of eToys inventory for $8 million - about 30% of its official value. They're also looking at buying some of eToys technology to help launch their own e-commerce initiatives. It's interesting to see a nice "old economy" publishing company (weren't they supposed to be destroyed by the internet?) come along and scoop up what's left of a failed dot com.
If you liked this post, you may also be interested in...
- Dear Ron Kirk: Transparency Isn't Hearing From Critics, It's Telling The Public What You're Doing
- 2K Sports Botches Their Perfect Game $1 Million Contest
- DailyDirt: Flying Weapons
- More Righthaven IP Up For Auction, Including The Name Righthaven
- Sen. Harry Reid: The Postal Service Must Be Saved Because 'Seniors Love Junk Mail'
Add Your Comment