Selling Out Our Kids in Schools

from the when-do-we-start-tattooing-them-with-URLs? dept

So, it seems when little baby IUMA (see last posted article) gets to school he or she is going to be inundated with advertisements. There's been a bit of backlash to the strategy of some dot com companies to provide free computers to school in exchange for being able to force feed them advertising messages. Part of me agrees with the backlash, but another part knows that kids see advertising everywhere already. Perhaps we should require students at a very young age to be schooled in how to understand what an advertisement is. Then maybe we'd have a generation immune to advertising everywhere (ha!). Of course, such a course would probably be sponsored by a big advertising company anyway...

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