Apparently Yahoo! is looking at making a deal (and possibly) buying MyPlay. This would seem like a good deal for both companies. It would help get Yahoo into the MP3 world, which they've been exploring for a while, and would give MyPlay more money to grow, without having to worry so much about figuring out a specific business model that works. Instead, they can continue to improve their business, while watching how the whole MP3 battles shake out. At the same time, if Yahoo completes some of the deals they've been discussing with labels, and associates MyPlay with Broadcast.com, then suddenly Yahoo! becomes *the* place for online radio where anyone can create their own radio station.