Gator Continues To Run From Spyware Label, Renames Self Claria
from the professional-makeover dept
It seems the heat was getting to be too much for Gator. The company's name is almost completely synonymous with spyware, and they're trying to shed that reputation. Recently, they've been suing or threatening to sue anyone who calls their app spyware. Now comes part two of the strategy. If you can't get people to stop associating your name with spyware, you might as well change your name. They've gone from the consumery name of "Gator" to the meaningless, marketing approved, made up name of "Claria". They even have a nice clean website that tries to make them look more like a legit marketing company, including the slogan: "The Leader In Behavioral Marketing". Maybe they should consider phase three of their plan: stop offering spyware that often confuses or sneaks its way onto people's computers without them realizing it.


Reader Comments
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59design
This site has lots of hypothetical company names.
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No Subject Given
"Claria" sounds like cows name.
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No Subject Given
*shrug* oh well...let's just get started then:
CLARIA IS SPYWARE!!!! :P
spread the word guys :)
come and get me now....
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Meet the mangament team
http://www.claria.com/companyinfo/team/
I like how JEFF MCFADDEN's bio measure his success by the fact that he single handedly caused a "rapid resurgence in the growth of Sun's stock price" by introducing a new version of the SparcStation.
Yep, nothing says success like jacking up your companies stock price.
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Re: Meet the mangament team
Yeah, no s**t. Nothin like a bunch of BrokeDown PeckerWoodz from the BubbleDaze to make you your next billion, too... Right?
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No Subject Given
When I discovered that they weren't that far from where I live, I got really tempted to hassle the corporate headquarters. ;)
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do it
you have to do it. This stupid spyware invades almost every computer @ my school. Please responds
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Re: hold up
Hey man I would really really like to know where these pricks live, no really.If you are legit please e-mail me.
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Claria - not spyware - BS
it is such BS - iof claria is not spyware according to them then why did adware just find 32 files of claris on my system and i am more then an advance computer user and never agree to any of that crap. i feel a lawsuit coming on :d anyone want to join me?
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Re: Claria - not spyware - BS
I suggest actually CALLING them and asking them why they do what they do. I know I'm going to.
Claria Corporation
2000 Bridge Parkway, Suite 100
Redwood City, CA 94065
Phone 650-232-0300
Fax 650-232-0400
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Re: Claria - not spyware - BS
How'd that go?
Hope your holidays were cool.
Michael.
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count me in
I would love to sue these nosey pricks after all spyware is a invasion of privacy plain and simple .computers should be declared off limits to marketing corperations.hacking is one thing but leagally spying on people is HORSE SHIT . Any redblooded Canadian or American should fear for there familys.
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technology
Step with the technology and the innovation
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